LYNX AFRICA
INSIGHT
Lynx Africa has become a go-to item at Christmas
STRATEGY
We want to show that only one thing makes Christmas...
IDEA
It's not Christmas without Lynx Africa.
OOH
TV Advert
Without Lynx, this is just a human rights violation.
It's not Christmas without Lynx Africa.
Without Lynx, this is a criminal record in the making.
It's not Christmas without Lynx Africa.
Without Lynx, this would delay a lot of flights.
It's not Christmas without Lynx Africa.
gift dispenser
A gift-giving vending machine will initially be seen as a helpful way to guide Christmas Shoppers. However, it will actually gift customers with Lynx Africa to reiterate that it is the only thing that makes Christmas.
LYNX CHRISTMAS DECORATIONS
Across major UK homeware stores, Lynx will release limited edition Lynx Africa Christmas decorations in the height of Christmas preparations.
